If your customers live, work, own property, or make purchasing decisions in Sturbridge, Charlton, or Southbridge, The Town Minute can help your business remain visible to them.

How large is The Town Minute's audience?

Founding sponsorships are currently available in Sturbridge, where The Town Minute has built a growing audience of highly engaged residents who actively follow local budgets, development, and town decisions, with recent editions averaging approximately a 70% open rate. Charlton and Southbridge launched more recently and are still growing their readership; sponsorships there are waitlist-only for now. Current figures will always be shared transparently before you commit.

Is there a minimum commitment?

Founding sponsorships require an initial three-month commitment. After the initial term, sponsorships can continue on a monthly basis, subject to availability. Founding prices are locked for the first six months.

What does a sponsor placement look like?

A standard sponsor card includes your logo, a short description or offer, one call to action, and a direct link. The exact size and position depend on the package selected.

What reporting will I receive?

Available reporting can include newsletter sends, successful delivery, opens, clicks, and confirmation of each placement. The Town Minute does not guarantee a specific number of leads, customers, or sales.

What materials do I need?

A logo, website link, and approximately 25–40 words describing your business or current offer are usually sufficient. Basic formatting and sponsor-card creation are included.

Can I advertise in only one town?

Right now, founding sponsorships and directory listings are available exclusively in Sturbridge. Charlton and Southbridge are newer, growing markets, and businesses there can join the waitlist to be notified as soon as sponsorships open in their town.

Does advertising affect editorial coverage?

No. Sponsorship supports The Town Minute but never influences our reporting. All paid placements are clearly labeled.